Video email is one of the hottest trends these days when it comes to video marketing. To create a phenomenal marketing strategy, it is important to keep up to date on the latest trends and keep tabs on how the market is changing. Well, the market is definitely changing, and video marketing is becoming a central focus.
There are many tools and tactics for executing video marketing strategies, but when it comes to email marketing, nothing beats video emailing. So what is so great about video emailing? It allows you to connect and truly engage with your audience, in a manner that is ultimately more appealing and immersive for the recipient. Let’s face it, most consumers would prefer to watch a video about a product or service than read about it!
Companies such as Cheers Video Mail have created platforms that bridge the gap between video and email, allowing you to send videos through email in a few simple steps. They come packed with tons of great features, such as screen recording, image, document and video libraries, and even production templates for branding your videos.
There are many ways you can improve your marketing techniques by including video email, so here are a few tips and tricks:
Schedule your Messages
Using the message scheduling feature, you can pick the perfect time to send out your marketing messages. Timing is key, and you don’t want to forget an important announcement or notice.
Record Personalized Videos
One outstanding aspect that video emailing delivers, is the ability to be more personal with your recipient. Taking the time to record a personalized video message shows your recipient that you want to engage with them and make them feel more comfortable.
Brand your Videos
You can use production templates to add your company colors and logo to your videos. You can even add stamps, such as a name or date and time, to the first frame of your video to personalize it even further. Branding your videos is a great way to easily establish brand recognition.
In the end, using video email is a fantastic way to connect with your target audience, and have them truly hear what you have to say. Video captivates people and holds their attention for much longer than just plain text. For more information on video emailing and to try it for yourself today, visit www.CheersVideoMail.com.